The history of Euronics began in 1990 with the founding of the company as a result of the union of five national business groups from Germany, Spain, the Netherlands, Belgium, and Italy. The company emerged in response to changing consumer habits in electronics and technology, with the purpose of adapting to the new century. In the following years, Euronics underwent a strong expansion process in Europe with the opening of a large number of stores in many European countries.

In Ireland, Euronics landed in the 2000s and since then has become a brand with a high reputation in the market. Nowadays, Euronics operates in Ireland through more than 60 stores distributed throughout the main regions of the country.

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