Diesel was founded in 1978 in Molvena, Italy by Adriano Goldschmied and Renzo Rosso. Since its beginnings, Diesel's objective was to set trends in world fashion through its exclusive clothing designs.
In the following years, the company underwent a strong expansion process, conquering new markets across Europe and other continents.
In Ireland, Diesel landed in the 1990s and has since become a brand with a high reputation in the Irish market.
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