Decathlon was founded in France in 1976. The first store was located in the city of Lille. A decade later, the company began its expansion and opened stores in Germany, and in the 1990s also landed in Spain. At the end of the 1990s, the company landed in the United Kingdom and the United States.
In Ireland, Decathlon landed in the 2000s and has since become a store with a high reputation in the Irish market.
Decathlon sells products under its own brands: Artengo, Copaya, Atorka, B'Twin, Aptonia, All Six, Imviso, Hoptown, Evadict, FLX, Forclaz, Fouganza, Inovik, Inesis, Caperlan, Canaveral, Corentt, Itiwit, Kimjay, Kalenji, Koodza, Kupima, Maskoon, Kipsta, among others.
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